Hi, I’m Valerie.

I’m a brand leader and designer focused on turning thoughtful ideas into clear, scalable brand systems. My background spans agency and in-house teams, where I’ve led brand strategy, design systems, and experiential work that helps organizations show up consistently and confidently. I still approach design the way I learned it—through craft, curiosity, and attention to the small details that make the big picture work.

Outside of work, I’m a marathon runner, snow skier, painter, and a full-time staff member to two cats who run my house. I work remotely from my home base in Indiana. (Go Hoosiers!)